This programme is targeted at the value conscious student. This programme is extremely useful for individuals who realize the value of learning and securing additional qualifiacions and recognizes that it is a minimum requirement for swift growth in an organization or family business. This programme enables the students to specialize in marketing communications.
Awarded
by
MVNU
Entry
Requirement
Graduate
Course
Fees
INR 4400 OR $
220
Note:
Indian residents to pay fee in INR and rest in $.
Course
Duration
1 YEAR (2 SEM.)
Subject
Information
Lateral Entry : Not Available
Credit Transfer : Not Available
SEM-1
Principles and Practices of Management
Computer Fundamentals
Marketing Management
Economics and Finance
Marketing Research
Organizational Behavior
SEM-2
Product Development & Product Strategies
Communication & Advertising Management
International Marketing
Sales & Distribution Management
Project –Report
Elective
Papers / Specializations
There
is no Elective / Specializations papers in this course.
Career
Opportunities
This programme is ideal for individuals desirous of a career in advertising agencies, public realtions companies or in marketing departments of medium to large sized organization. Successful students of this course are considered specialists and can take up careers in multinational companies or consultancies for their operations.