The programme encourages students to take more active roles as media consumers and gives them a deeper understanding of the role the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries.
Awarded
by
MVNU
Entry
Requirement
BJMC/BJMS/Graduate with Advertising/PR
Course
Fees
Note:
Indian residents to pay fee in INR and rest in $.
Course
Duration
2 YEARS
Subject
Information
Lateral Entry : Not Available
Credit Transfer : Not Available
YEAR-1
Mass Communication
Print Journalism
Electronic Media & Desktop-Publishing
Sound and Light
Editing
Writing for Newspapers: Reporting, Features, Editorials
YEAR-2
Media Laws & Press Council of India
Prasar Bharati Act
Code of Ethics for Advertising and Public Relation & Editorial Ethics
Radio Broadcasting & Television Broadcasting
Media Research, Social Research and Communication Research
Elective
Papers / Specializations
There
is no Elective / Specializations papers in this course.
Career
Opportunities
Mass communication covers a wide area, comprising of closely related fields of advertisement, communication and public relations. Almost all kinds of establishments whether business, government or political are availing of services, offered by these industries, therefore an encouraging sign for those looking ahead to making a career in mass communication.